People on Google (search engines) have intent.

Google (search) vs Social Media Marketing:

“Someone doesn’t go to social platforms with a problem in mind looking to get that problem solved. They typically go to these platforms to sit there and hold open a phone and scroll and shut down their brain and do nothing.”

“It’s a lot easier to get somebody that’s searching for something already. It’s a lot easier to solve their problem and get them to pay attention to you than it is to get somebody who’s not looking for what you’ve got and get them to pay attention to you.”

Social media marketing is a “long journey.”

You get bigger, faster results on Google.

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From YouTube video: Best Way to Earn $50 on Clickbank (May 2023)

It’s a lot easier to get somebody that’s searhing for something already. It’s a lot easier to solve their problems and to get them to pay attention to you than it is to get somebody who’s not looking for what you’ve got and try to get them to pay attention to you.

Someone doesn’t go to social platforms with a problem in mind looking to get that problem solved. They typically go to these platforms to basically sit there and hold open a phone and scroll and shut down their brain and do nothing. They’re typically not on these platforms looking to buy things. Now what this means that’s fine you can sell on these platforms, you can sell on Facebook and you can sell on Tick Tock but you’ve got to use a totally different type of marketing. It’s called interruption marketing. Essentially you’ve got to get in people’s faces and be crazy. And do the craziest thing on the internet. Whoever does the craziest thing you’re going to be the one that’s going to show up and then you’ve got to take this person who’s really just interested in scolling across the internet and you’ve got to slowly get them convinced that hey I know yoiu’re just watching my content because it’s entertaining but actually here’s a cool product why don’t you learn a little bit more about it and then over time you convince them to buy the product. It works and it’s definitely a real thing but it’s a much longer journey and it takes a lot more expertise in my opinion to make money using that method.

So the best method by far is the mix of free and search.